PRIVACY POLICY
Effective Date 2/6/26
INTRODUCTION
Tow Assistant ("we," "us," or "our") is committed to protecting your privacy. This policy outlines how we collect, use, and safeguard personal information obtained through our website, https://towassistant.ai mobile app, and services in compliance with Florida law.
INFORMATION WE GATHER
The following information is gathered from our visitors to our website and promotional pages:
CONTACT DATA: Name, email address, phone number, mailing address, IP address, user account information when applicable, site visitation information, page views, browsers used, browser capabilities, site search queries.
BOOKING/ACCOUNT DETAILS: Appointment history, service preferences, Opt in and Opt out marketing preferences
We also collect and retain any information submitted to our organization via the contact and other forms located in the site or in related landing pages or promotional pages.
SMS and AI VOICE MESSAGING SERVICES
When you opt in via our forms or booking pages, we may send SMS messages or initiate AI voice calls for:
Appointment confirmations and reminders
Service-related updates
Occasional promotional offers or surveys (only if you opt in separately)
Message frequency may vary. Standard message and data rates may apply.
You may opt out at any time by replying STOP. For help, reply HELP or email us at [email protected]
HOW WE USE THE INFORMATION WE GATHER
We use the information we collect to enhance your visitor experience. Our information is not shared with any parties outside of Tow Assistant and its designated agents. We make use of Google Analytics for site traffic reporting.
We use your information to:
Provide, schedule, and enhance your salon services.
Process payments and send appointment confirmations.
Send promotional updates, exclusive offers, and marketing communications (you may opt-out at any time).
Comply with legal obligations.
DATA SHARING AND DISCLOSURE
Your personal information is accessible only by Tow Assistant employees including administrative staff. We do not sell, trade, or rent your personal information. We may share information with:
TRUSTED SERVICE PROVIDERS: Third parties who assist in operating our website, booking software, or conducting our business and such information is only related to the job function for which they perform.
LEGAL REQUIREMENTS: As required by law, such as to comply with a subpoena or court order.
No individual personal information such as appointment bookings, gift card purchases, or other sensitive information is stored on this site or accessible by any third party.
DATA RETENTION and SECURITY
To safeguard your personal information, we have implemented secure page logins and locked user accounts to email addresses so that any attempt to access login information cannot be sent to non-authorized parties.
We implement industry-standard security measures to protect your personal information, including encryption for sensitive payment data. However, no method of electronic storage is 100% secure.
We retain your information only as long as needed for legitimate business purposes and follow industry standards to protect your data.
YOUR DATA RIGHTS AND CHOICES
ACCESS & CORRECTION: You have the right to request a copy of your data or correct inaccuracies.
OPT-OUT: You can unsubscribe from marketing emails via the link in our communications or reply "STOP" to SMS messages.
DELETION: You may request the deletion of your personal information, subject to legal retention requirement.